Primedia group: landmarks
Landmarks
This chronology is indicative only.
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It covers -
- antecedents
- beginnings (1989)
- magazines (1991)
- internet (1997)
- downsizing (2001)
Context is provided by the broader communications and media timeline on this site.
Antecedents
1944 Seventeen magazine launched by Annenberg
1952 Chicago magazine launched
1976 junk-bond vendor Kohlberg Kravis Roberts (KKR) founded
1977 funds buyout of AJ Industries for US$25m
1977 funds buyout of LR Foster for US$94m
1978 funds buyout of Houidaille Industries for US$380m
1981 funds buyout of Fred Meyer for US$533m
1983 funds US$1.2bn buyout of Union Texas Petroleum
1984 funds buyout of Wometco for US$1.07bn
1985 funds buyout of Storer Communications for US$2.43bn
1986 funds buyout of Beatrice foods for US$8.7bn
1986 funds buyout of Safeway for US$4.7bn
1986 funds US$4.6bn buyout of Owens-Illinois
1988 funds buyout of Duracell for US$1.8bn
1988 funds buyout of RJR Nabisco for US$31.4bn
1989 RJR Nabisco stake in ESPN sold
Beginnings
1989 KKR establishes K-III Communications Corporation
1989 K-III buys technical and trade publisher PRIMEDIA Business Magazines & Media Corporation
1989 buys Macmillan Book Clubs
1989 buys Intertec Publishing and Newbridge Communications for US$320m
1990 buys the specialized directories publisher International Thomson Transport Press from Thomson
1991 controversial media entrepreneur Christopher Whittle of Whittle Communications and Channel One in-school advertorial service announces Edison Project- 1,000 new, for-profit schools at projected cost of US$2.5 billion
1991 Primedia buys Weekly Reader from Weekly Reader Corp., publisher of periodicals for elementary and secondary schools
Magazines
1991 buys Funk & Wagnalls encyclopedia from Field Publications
1991 buys Murdoch Magazines, publisher of New York, Soap Opera Digest, Soap Opera Weekly, Seventeen, Automobile, New Woman, Premiere and Daily Racing Form
1991 establishes Primedia Consumer Magazines division
1992 buys educational video distributor Films for the Humanities & Sciences
1992 KKR buys American Re for US$1.5bn
1993 Primedia buys educational publishers World Almanac Books and World Almanac Education from United Media Publishing
1993 Whittle reduces scope of Edison Project to managing 20 public schools but is removed by investors
1994 buys US apartment guide publisher Haas Publishing
1994 Whittle Communications collapses, Whittle sells Channel One to Primedia for US$300m
1995 Primedia buys McMullen & Yee, an automotive-truck "enthusiast" publisher
1995 buys Bacon's Information directory publisher and press release services for US$50m
1995 buys PJS Publications, publisher of thirteen special interest publications
1995 buys Argus Georgia (inc National Real Estate Investor, Trusts & Estates, Delta Farm Press and American City & County)
1995 buys Chicago magazine
1995 KKR funds £210m buyout of UK newspaper group Newsquest (Reed newspapers) from Elsevier
1996 Newsquest sells Doncaster Newspapers to Johnston for £15m, buys Bury Times and other papers from Johnston for £5.7m
1996 sells Midlands North titles to Midland Independent Newspapers for £12m
1996 buys Westminster Press group from Pearson for £298m
1996 Primedia buys Cahners Consumer Magazines (inc American Baby, Modern Bride, Sail, and Power & Motor-yacht) from Elsevier
Internet
1997 renamed as Primedia Inc
1997 Newsquest floated on London Stock Exchange with market capitalisation of £500m
1998 forms venture capital fund to invest in e-commerce
1998 buys Cowles Enthusiast and Business Media (25 enthusiast titles, 11 technical and trade magazines, 15 trade shows)
1998 buys Teen Beat, Teen Beat Allstars, Sixteen, Sixteen Superstars, Tiger Beat, Superteen and Teen Machine magazines from Sterling/Macfadden Teen Network
1998 buys two youth magazines from Laufer Publishing
1998 sells Just CrossStitch and Woodworker's Journal
1999 sells Supplemental Education Group
1999 Gannett UK buys Newsquest for £1.057bn
2000 Primedia sells pictorial for $129m to Bisys
2000 launches Gr8ride "most comprehensive online destination for the hardcore automotive enthusiast"
2000 Liberty Media buys 5% of Primedia
2000 Primedia buys travel coupon group ExitInfo for US$13.2m
2000 Commonwealth Business Media Inc formed as MBO of some Primedia transport and arts publications (later buys Journal of Commerce Group from Pearson-controlled Economist group)
2001 Primedia buys emap usa (formerly known as Petersen Publishing) from EMAP for US$515m
2001 Primedia and About, Inc announce US$374m merger - in move described as "accretive and supercharges Primedia for growth"
Downsizing
2001 Deutsche Bank analyst suggests Primedia's assets are worth US$3bn with debt of US$2.6bn
2001 Primedia and Steven Brill form Media Central partnership
2001 Brills Content closed
2001 Country Journal closed
2001 sells Bacon's Information group to Observer AB for US$105
2001 Primedia closes venture capital arm
2002 sells Modern Bride magazine group to Advance for US$52m
2002 announces launch of Primedia Home Video Label
2002 sells Chicago magazine to Tribune for US$35m
2002 sells ExitInfo to Trader Publishing for US$24m
2002 sells American Baby Group to Meredith for US$115m
2003 sells New York magazine to Bruce Wasserstein consortium
2003 sells Seventeen magazine and Cover Concepts to Hearst
2005 sells About.com to New York Times for US$410m
2006 Weider buys Primedia's military history and American social history magazines and related sites (incl American History, Civil War Times, British Heritage and Historynet.com)
2006 Primedia sells Lapidary Journal, Step by Step Beads, Colored Stone, and related magazines and events to Interweave Press (Aspire Media)
